ESL and Twitter join forces to spread esports even further into the public eye. Starting this Saturday with the Intel Extreme Masters Katowice and its CS:GO and StarCraft II tournaments, all Intel Extreme Masters and ESL One tournaments will be streamed live via Twitter, like NFL Thursday night football or the presidential debates from North America.
More than 16 events in 2017, including the DreamHack circuits as well as original ESL content, will be available for you right through Twitter on your PC or connected device. The original ESL content will include a weekly 30-minute show featuring highlights and behind-the-scenes footage, giving you some nice extras on top to the live events and the usual highlights you are getting from our events and Pro Leagues already.
Anthony Noto, COO at Twitter, about the partnership:
“Esports is growing at a rapid pace and we see this collaboration as a way to tap into the engaged audience of gamers that are already using Twitter as a primary source of content. By partnering with the leading esports companies like ESL and DreamHack, we look forward to bringing the best of esports live video and conversation together on Twitter.”
Johannes Schiefer, VP Social Media & Editorial at ESL, added:
“Esports fans are endemic to digital and this partnership with Twitter expands ESL’s reach for all of our major tournaments for fans around the globe. Intel Extreme Masters Katowice is our most anticipated live event, and we are excited to bring premier content from this tournament and beyond to more fans in a premium experience.”
Make sure to check out the live coverage of Intel Extreme Masters Katowice from Saturday, 4th of March, on esl.twitter.com as well as iem.twitter.com and stay tuned for even more ESL on Twitter in the near future!